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Tipping Points
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Tipping Points

Digital > Analog Photography

Year: 2003Global MarketKodak, Canon, Sony

The Experience

The instant gratification of seeing the image on the LCD screen. The death of the 'wait'.

Impact

The democratization of image making. The collapse of the film development industry (Kodak).

Strategy & Logistics

Decades of sensor R&D (CCD/CMOS).

Cost & Sacrifice

The bankruptcy of Kodak (inventors of the digital camera).

Film Sales

-90% in 10 yrs

Photos Taken

+10,000%

Related Origins

Complete registry record